🤩 The Ideal Length for SEO Headlines

27 November 2023

Creating SEO-friendly headlines is a crucial part of any digital content marketing strategy.

Not only do they draw reader attention, but also potentially affect the website’s page ranking on search engine results.

Knowing the ideal length for an SEO headline is a key factor in making sure that your content reaches as many users as possible.

When it comes to writing SEO-friendly headlines, the consensus is short and concise is best. Search engines consider long titles to be less user-friendly and may affect how high a website appears in search engine rankings.

Titles should be succinct, with no more than 70 characters including spaces – this is the character limit Google displays on its results page without any truncation.

Adding keywords to titles helps improve SEO by maximizing reader engagement and boosting online visibility.

Example of a Perfect Headline by Clevopy.AI

Repurposing popular keywords related to your article’s topic can help it appear at higher positions on SERPs (search engine result pages). At the same time, these phrases should not repeat too frequently throughout the title or run on too long, as this adversely affects readability.

Including numbers in headlines can also be an effective way of increasing engagement rates; studies have found that lists are more likely to be clicked on than other types of articles.

Concise titles featuring "XXXX Tips" or "How To Do YYY" generally perform better than longer ones, so try and include such number elements if you can.

headline two

Another useful tip for crafting attractive SEO headlines is to use action verbs. Action verbs stand out when used in titles and make readers more likely to click through from SERP listings due to their active tone.

For example: “Optimize Your Website: 8 Simple Steps For Beginners” vs “8 Tips To Help You Optimize Your Website”.

headline three

Overall, when aiming for effective SEO headings aim for brevity and clarity but still leave room for creative expression.

Utilizing keywords and action words boosts headline SEO potential.

To start planting and get going, live by these tips and you'll be superhuman!

Here's how to achieve the ideal length for SEO headlines:

Use Your Primary Keyword:

Make sure that your primary keyword appears in the headline for maximum visibility and SEO impact.

Stick to 8-10 words:

SEO headlines should stay between 8 and 10 words to accurately capture the attention of search engines and readers alike. 

This limited word count also helps to ensure that your headline is concise and understandable.

Use action verbs

To further compel readers, squeeze in powerful action verbs such as "discover," "learn," or "create" into your headline.

This way, readers can easily envision what they may gain from reading your content.

Include key phrases:

If you're aiming for high rankings on search engine results pages (SERPs), it's important to include key phrases in your headline within reason. 

This means avoiding keyword stuffing or distracting from your message with an overabundance of keywords.

Strive For Clickable Titles: 

Your headline should be catchy enough to entice people to click on it so don’t be afraid to be creative!

By following these simple steps, you'll be able to craft the perfect SEO headline that both gets noticed by search engines and compels readers to read more.